As a major player in shoe history since 1825, Clarks could not miss out on the Shoe Days at de Bijenkorf, which moved from Amsterdam to Rotterdam in just a week. Two events were conceived by frank agterberg/bca to highlight both main brand Clarks and Clarks Originals collection at the department stores of the high-end chain.
Clarks Shoe Walk
‘Our shoes, your show!’ That was the pretext for the Shoe Celebration Catwalk by main brand Clarks. In a pop-up green key studio with treadmill, shoe loving women – aren’t they all? – were given a moment of fame. With a touch of digital editing, Clarks let the ladies walk a mile in models’ shoes. An experience worth sharing, so we provided the necessary facilities to connect to social media.
‘Our shoes, your show!’ That was the pretext for the Shoe Celebration Catwalk by main brand Clarks. In a pop-up green key studio with treadmill, shoe loving women – aren’t they all? – were given a moment of fame. With a touch of digital editing, Clarks let the ladies walk a mile in models’ shoes. An experience worth sharing, so we provided the necessary facilities to connect to social media.
