The creation of shop windows with live performing artists. A three-day event building the image from scratch illustrated the brands communication message: 'we are hand drawn, not machine made'
Instead of the conventional masking of a window during set-up, we showed the local commuters in Amsterdam, Antwerp, Brussels & Ghent the build up process on a day- to-day basis.
Our thanks to performing artists: tiquestar, bob torffs and Eelco Berg.
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